Tweeting to organize.

Why use Twitter as an organizing tool? Because it forces you to craft a message that is confined to the restraints of organizing; that is, to build capacity, mobilize and move a target.

Concise is communicating your message in 140 characters. Or less lol. Clear is contained within the conciseness--you can't dissemble in a message that short, now, can you? Because Twitter is utilized by news agencies, the credibility of the medium is rising, which lends to how concrete your message is. Compelling? A message that short can move an audience. Think taglines. If you're retweeted (RT), then you've succeeded in crafting a compelling message.

I'm using FutureTweets to schedule msgs to key legislators in an attempt to move a target in a campaign.

What I like most about it is that I can set up the tweet, time it, and click it. It's done. Every day, until I cancel, that tweet will be sent out.

Despite having to enter everything manually (it doesn't yet have the ability to go to your friends list and allow you to just click to add), it's efficient and easy to use. The effectiveness on the level in which I'm using it will have to be determined by news, lol, or the congressman's vote.

So, blogs to tell your story and share the story of us and the story of now; Facebook to outline strategy; and Twitter to make the asks. If these platforms are linked in your campaign, then they create a natural flow for organizing.